PITCH WORK - DIGITAL - SOCIAL - OUTDOOR

I was the lead copywriter on the Toni & Guy pitch at Analog Folk London. The brief was to talk to the audience when they would be most open to the brand. On a Friday night. They have their outfit sorted but we can help them complete their look with Toni & Guy products. We created two alternative routes both using social, online, video content and digital to reach the audience. And we won the business!